July 21, 2020

Top 20 Markets Ranked by Average...

Given the significant gap between the average cost of senior housing and the average income of 75+ households, many seniors use a combination of income...

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June 23, 2020

How Do Regulations Affect COVID-...

VisionLTC has analyzed the spread of COVID-19 through Senior Housing communities in the US, using a mix of data and found that the infection rate...

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February 20, 2020

Top 20 Most Challenging and Leas...

VisionLTC recently conducted a nationwide analysis to determine the top 20 most challenging and least challenging Metropolitan Statistical Areas (MSAs or “markets”) for senior housing...

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December 2, 2019

Resident Origin & Migration...

Understanding resident origin and migration trends is important for lenders, operators, developers, and other parties involved in the business of senior housing. It is also...

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November 25, 2019

Why 85+ is the New 75+ for Senio...

It’s critical to track and analyze accurate demand-growth data to identify high-potential markets and capture unmet demand. Coupled with the rising age of entry into...

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September 4, 2019

Why Senior Housing should care a...

If you are limiting your marketing to seniors themselves, then you are missing an opportunity to connect with a highly influential audience. Adult children are...

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July 29, 2019

Prioritizing Marketing Outreach:...

One of senior housing marketers biggest challenges is lead generation, so we put together some tips for engaging with and cultivating referral sources for lead...

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February 13, 2018

Lead Generation In Senior Housing

Resident turnover is skyrocketing as a result of increasing acuity, so is the cost of replacing a resident, especially with referral sources like A Place...

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January 25, 2018

First-of-Its-Kind Referral Sourc...

Growing resident turnover and cost of resident acquisition are putting pressure on the profitability of senior housing operators.  With up to 70%+ of senior housing...

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August 28, 2017

A Way to Pay: The Importance of ...

Examining trends in median home values is a key factor when assessing whether, and to what extent, seniors will be able to pay for senior...

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July 14, 2017

Beyond National Averages: Using ...

Record breaking inventory growth is driving assisted living occupancy to lows not seen since the tail end of the Great Recession. Yet not evenly.

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